I study how
people perceive
food.

Doctoral Student at Cornell University, connecting sensory science, consumer behavior, and food innovation.
RESEARCH CONNECTIONS

Food, people & data.

Explore the science behind food choice.

Understanding
food choice

Explore the connections

Choose one topic or combine them to discover their research connection.

Food perception

Study how aroma, flavor, and texture shape the sensory experience of food.

Consumer behavior

Explore liking, acceptance, preference, and the choices people make.

Sensory data analysis

Use measurements and statistical patterns to interpret sensory and consumer responses.

Perception + behavior

Explore how sensory qualities relate to liking, acceptance, and preference.

Perception + data

Describe sensory profiles and identify patterns in how products are perceived.

Behavior + data

Analyze consumer responses to understand differences in preference and patterns of choice.

Understanding food choice

Bring sensory experience, consumer responses, and data together to inform food innovation.

Asriadi Masnar, Fulbright Scholar and food science researcher